Kornit Digital acquires PrintFactory; unveils Atlas Matrix

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Kornit Atlas Matrix

Kornit Digital Ltd. announced its acquisition of PrintFactory, a global Netherlands-based technology leader of cloud-native workflow, color management, and production automation software. By integrating PrintFactory’s automation capabilities into its platform, Kornit strengthens its ability to connect demand generation, production workflow and fulfillment into one continuous digital ecosystem, the company said.

PrintFactory’s platform enables unified production workflow management and consistent output across mixed technology environments, allowing producers to operate with predictable results regardless of the technologies deployed on the production floor. PrintFactory is currently deployed across thousands of production sites worldwide, supporting over 3,500 different models of printing and cutting devices. Its workflow and color management capabilities enable producers to maintain reliable quality across different locations, technologies, and production environments.

“This acquisition is about more than workflow or color management,” said Ronen Samuel, CEO of Kornit Digital. “It is about building the digital infrastructure the fashion industry needs to move from analog production to agile, on-demand manufacturing. By connecting demand generation, production workflow, and manufacturing through one integrated platform, we are accelerating the industry’s transition to a new production model.”

Upon closing, expected in the second quarter 2026, PrintFactory will continue to operate from its headquarters in the Netherlands and will maintain its commitment to an open, technology‑agnostic platform, serving its existing global customer base and partners across all markets  including those outside textile and apparel printing, as well as those operating mixed technology environments. Terms of the transaction were not disclosed, and the acquisition is not expected to have a material impact on Kornit’s near-term revenue or earnings.

Kornit also introduced the Atlas MATRIX at Konnections 2026, redefining apparel production in the on-demand era.
Atlas MATRIX is the first unified digital production system that delivers demand-driven manufacturing with complete flexibility across cotton, polyester, and blended fabrics. At its core is Kornit’s proprietary Karbon Shield technology, a protection layer preventing dye migration even on the most challenging deep-dyed and sublimated polyester fabrics.

Karbon Shield enables consistent, vibrant, and durable results in a true single-step process, without complex setups or manual intervention, while maintaining a soft hand feel that meets the highest retail standards. The system supports both direct printing with Karbon Shield and transfer on film with Karbon Transfer, ensuring full consistency across decoration methods and opening new possibilities for placement, design flexibility, and product categories. Atlas MATRIX also introduces expanded creative capabilities with two distinct configurations: a neon configuration designed for high-impact sports and performance applications, and a red and green configuration tailored for fashion and brand applications.